REVISITING SECOND-HAND CLOTHING: MARKET FOR CLOTHING AND TEXTILE PRACTITIONERS IN YORUBA LAND NIGERIA

Abstract

Increased smuggling of second-hand clothing into Nigerian market, has negatively affected the con-
sumption of locally-produced clothes, the cultural value of modest dressing and the pass me down
clothing culture. The study argued that pass me down clothing can be regarded as internal second
hand clothing. This study focused on revisiting internal second hand clothing as new marketing oppor-
tunity for clothing and textile practitioners in Yoruba land. The study combined literature from secon-
dary sources, personal observations, images and interview with consumers of clothing items as
sources of information. The information gathered are used to propose a model for internal second
hand clothing trade. The study revealed a recycling of pass me down second hand clothes as a new
market for local clothing and textile practitioners.