SOCIAL MEDIA USAGE AND PREFERENCE AMONG STUDENTS IN TERTIARY INSTITUTIONS
Keywords:
Academic, Communication, Dis-information, Influence, Mis-information, TechnologyAbstract
The study analysed the social media usage and preferences among students of the Nigerian Institute of Journalism, Ogba, Lagos State. A survey was carried out through which 200 pieces of questionnaire were administered to gather primary data. Findings indicated that 80% used the Social Media platforms to seek information; 59.5% preferred using all the Social Media while 20.0%, 13.5% and 7.0% of the respondents preferred Facebook, Instagram and WhatsApp respectively. Findings revealed that 87.0% of the students used Social Media very often. 54.0% of the respondents faced the challenges of rumour and mis-information while 26.5% and 19.5% faced lack of social currency and civility, respectively. 40.5% of respondents stated that the social media caused distractions while 19.5% affirmed that social media influenced cyber bullying. 13.5% added that the use of social media led to morals decadence, and 6.5% ascertained that social media wasted their time. The study concluded that students should monitor how much time they spend using social media. The study therefore, recommended that social media should be used for purposes that would benefit both the students’ academic and social activities.
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